HireDataCarerix

More time for people.

How Randstad Portugal gives its consultants more time for talents and clients.

Three people standing in front of a wall with the Randstad logo
Jeroen Sakkers (HireData), Filipa Costa e Cunha (Randstad Portugal) and Patrick Ligthart (Carerix) at Randstad.
Results so far
400,000+automated tasks since March 2026
16,000hours of manual work saved, estimated
60%+of talents respond on WhatsApp
90%+talent satisfaction with the experience

Randstad Portugal works with a high volume of candidates and vacancies every day. Its ambition is clear: an excellent experience for every talent, and more time for consultants to spend on what matters most, which is building relationships with talent and delivering the best service to clients.

Randstad Portugal in numbers
Recruiters
200+
Locations
21
Web applications a month
~50,000
Job ads published a day
~1,000
Talent experience

Immediate, relevant information for talents

With Carerix and HireData, Randstad Portugal reaches talents on WhatsApp with relevant job opportunities. Talents get immediate access to information about the role and can confirm their interest in the same conversation, at a moment that suits them. Their answers are recorded in Carerix automatically, so consultants always work with up-to-date information.

Response rates are significantly higher and faster than traditional channels, reflecting high talent engagement (with a response rate superior to 60%). Talents appreciate the overall convenience of quick confirmations and instant updates directly within WhatsApp, supported by a talent satisfaction rate of over 90% for the experience on this channel.

Instead of waiting days for an email or phone call, talents now receive an immediate response within minutes. The interaction avoids feeling robotic by maintaining a warm, respectful, and transparent tone that clearly guides them on the next steps.

Illustration. Not an actual conversation.

First qualification

A first qualification layer that supports consultants

After applying, talents are invited to answer a few short questions on WhatsApp about the role, such as availability and location. Talents hear back straight away, in a personal conversation. Consultants choose which questions matter for each vacancy, so every talent for that vacancy is asked the same questions. The answers give consultants a clear first overview, helping them prioritize the profiles with the best fit and spend their time where it matters most.

Consultants review the results and stay in control of every decision.

Randstad consultants retain full control over the automated process by defining and customizing the pre-screening criteria for each job profile, ensuring every talent answers the same objective questions to eliminate CV presentation bias and promote equity. Automated qualification only structures talent-provided information. Every selection decision, profile evaluation, and fit assessment remains 100% human-led by its consultants to guarantee empathy, equal opportunity, and complete non-discrimination.

AI that serves human expertise

By embracing AI responsibly, Randstad aims to enhance human potential, address talent shortages, and promote workforce sustainability. It believes that innovation should benefit all, foster meaningful dialogue, and shape a future where AI serves to enhance human expertise.

Illustration. Consultants choose the questions per vacancy.

Recruiter enablement

Less administration, more time for people

So far, HireData has executed more than 400,000 automated tasks for Randstad Portugal since March 2026: administrative work that would otherwise be done by hand. Together, this is estimated to have saved around 16,000 hours of manual work in that short period. That time goes to the most important part of the job: talking to talent and serving clients.

Now, consultants dedicate more quality time to in-depth interviews, deeper talent profiling, and building meaningful personal relationships with talents. Beyond talent engagement, consultants leverage this time to drive strategic client partnerships and deliver higher-value consultative advisory services.

Where the time goes now
  • In-depth interviews
  • Deeper talent profiling
  • Personal relationships with talents
  • Strategic client partnerships
  • Consultative advisory for clients
Automation should empower human relations, not replace them. By streamlining initial administrative interactions, we give our recruiters the time and focus needed to deliver true human-centric value to both talents and clients.
Filipa Costa e CunhaProduct Manager, Randstad Portugal
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