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Email

Better email deliverability with separate IP pools

Transactional and bulk emails are now sent from separate IP pools, per region: EU or US.

In short
  • Transactional and bulk emails are handled separately
  • Per region: EU or US
  • Better deliverability for every automation
Email channel in HireData: region Europe, two sending domains

What changed

We added IP pool management to the email app in HireData. Transactional emails and bulk emails are now sent separately, within each region: EU or US. This improves deliverability for all automations.

Good to know. While new IP addresses are warmed up, emails can be processed and delivered a little slower than usual. Warming up is needed before large volumes can be sent.